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The Rubbish Lottery: every disposable package is a 'lottery ticket' |
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Score
80%
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11 votes,
Feasibility
63%
Originality
70%
Humour
74% |
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The Problem:
Litter everywhere.
The Social Invention:
Every disposable package for a product (particularly products used by children such as canned drinks, crisps and chocolate) could have a unique number that is a number for a special 'rubbish lottery'. The number would be entered on a special website and the website would indicate if a prize is won. Prizes could range from cash to holidays etc.
The website could have an 'every one a winner' policy so that every number entered would reward the user with - at the very least - a joke.
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I am from Northampton. I have an ideas blog where I post other ideas and thoughts on creativity:
JohnIdeas.Blogspot.com
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